Subaru’s Q1 sales shock: One winner, lots of red ink everywhere else

Quarterly sales reports rarely tell a single, straightforward story, and Subaru’s latest numbers are a perfect example. While the brand’s overall first-quarter performance reflects slowing momentum across much of the lineup, one model is moving sharply in the opposite direction. That contrast has turned Subaru’s Q1 results into a tale of one breakout success surrounded by widespread declines.